How to Productize Yourself as a Writer
The Espresso Hour
00:00
The Opposite of a Billion Dollar Outcome
The word anchpenur, at this point has become defined by unicorns. The opposite of a billion dollar outcome is a not billion routcome. And so i think a really helpful way, just as an actionable place for people, is start with conventional wisdom and ask yourself what would have to be true for thereo be a road going in the opposite direction? That opposite is usually what people don't take time to consider.
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