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How to succeed with your outbound marketing – Mark Colgan

Tech Marketing Trends

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How Many Follow Ups Do I Need to Send?

The answer really depends on your average deal size. If you are selling into more traditional industries like the trades, then emal probably not going to work. On their web sid they'll have their mobile number, so cold calling would be the best place to start with with your cadence. The general advice i simplicaly give to companies when they say, how many follow ups do i need to send? I just say, more because i know that the majority of companies do not send out enough follow-ups.

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