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3min chapter
Mark Ritson on the best campaign of the year, Britain's favourite pint & why being different still matters
Uncensored CMO
The Shift in Marketing Strategies and the Importance of Knowledge Dissemination
This chapter explores the transition from brand building to performance-based marketing strategies and highlights the need for making research and insights accessible to marketers. It also emphasizes the importance of embracing contradictory thoughts and perspectives.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode