2min chapter

Génération Do It Yourself cover image

[EXTRAIT] Quentin Couturier - Faire de ses points de ventes son meilleur atout marketing

Génération Do It Yourself

CHAPTER

Stratégies de Formation et Gamification des Ventes

Ce chapitre explore les stratégies de formation internes, en mettant l'accent sur l'utilisation des systèmes de gestion de l'apprentissage pour le retail et le wholesale. Il souligne l'importance de gamifier les formations de vente, en incitant les employés à s'engager davantage grâce à des challenges et des récompenses.

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