
#17: Deon Olivier Discusses Fuel Loyalty, Health Insurance Loyalty and Propositions for Financial Services Loyalty
Let's Talk Loyalty
00:00
The Evolution of Retail Banking in South Africa
The consumer is wonderfully spoiled. And that we've seen not just in the insurance sector, but we've also seen that very successfully deployed in the retail banking sector. I spent four to five years in my early days of loyalty working in when I work for a business called EVACS which is a rewards proposition offered by First Nation Bank. Even e-books actually, and again, I'd be certainly excited to talk about that. As you said, Dion, banking isn't always the sector that's considered the most exciting or sexiest industry in the world. But even e-books, I think, from the tone of what that program is doing sounds like it is something that's actually
Play episode from 26:32
Transcript


