280: Go To Market Fit vs. Product Market Fit
The Predictable Revenue Podcast
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Go to Market Product Market Fit - The Biggest Mistake We Made at That Time
We didn't fully commit to bring it in house. We basically did onesie tosy hires. And so we sent and we still kind of kept as a side hustle of the marketing team. The mistake we made at that time was like literally not getting a dedicated BDR leader or outbound leader to actually run this function for real. Like you need a team, I think when we hit a critical mass about six people was when we actually had a legitimate organization that actually knew what they were doing.
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