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Jeff Sheldon — Creating Remarkable Products, Building Physical Products in Public, & Kickstarter Virality

Everything Is Marketing

CHAPTER

Is Apple Overused in the Marketing World?

i like to look at older industrial designers and more of the classics, some of the graphic design and industrial design that came 50, 70, 80 years ago. Deter rams is a designer most well known for his work at brawn. I also like charles and ray eames - they design all sorts of furniture and industrial design. i think everything we wore when it comes to what we surround ourselves with has an impact on us.

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