4min chapter

Open Market cover image

The Future of AI and Customer Experiences with Crosshatch CEO Soren Larson

Open Market

CHAPTER

Revolutionizing Personalization with User-Driven Data

This chapter discusses the significance of user consent and personal data in advertising, using the introduction of Crosshatch as a focal point. It contrasts traditional data collection methods with new AI-driven approaches aimed at creating personalized experiences.

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