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Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

App Marketing by App Masters

CHAPTER

Unlocking Tinder's Revenue: A Monetization Masterclass

This chapter analyzes Tinder's innovative monetization strategy, highlighting its tiered subscription models and premium features. It discusses the balance between user engagement, behavioral insights, and data analytics in optimizing revenue. The conversation emphasizes the psychological aspects of user experience that drive conversions to premium features.

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