
B2B Creator Masterclass with Todd Clouser of Lavender
Confessions of a B2B Entrepreneur
00:00
How to Be a Successful B3 Creator
Lambduk: The key thing here is that how can you create content that really is going to entertain or educate the audience, like unusual or interesting format? That's the first thing. And then as you're doing that, although if you're going to get no attention, how can you weave in the product in a way that doesn't take away from that experience for the user)? Lambduk: Well, I think it's such an important space. Like Lavender are definitely very ahead of the curve. But I think in like three to five years, everyone's going to be doing what you guys are doing. So super awesome to get your insights now.
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