Winning the Challenger Sale cover image

#44 Creating a Mutual Close Plan with Anthony Natoli, Strategic Account Executive at Lattice

Winning the Challenger Sale

CHAPTER

What Is a Mutual Clothes Plan?

This month, we are talking all about the challenge of creating a mutual clothes plan. It really just helps the seller answer who needs to do what to make this deal happen. And not only is it a deal to collaborate with your buyers, but we all know multi-threading is not a one way street.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner