Collaborative & AI challenges For Marketers
MarTech Podcast ™ // Marketing + Technology = Business Growth
Rapid Evolution of AI and Its Impact on Marketing Strategies
Exploring the need for CEOs to prioritize ROI and strategy in the AI-driven revolution, emphasizing experimentation and finding value in AI applications. The chapter highlights the excitement and transformation AI is expected to bring to marketing and the importance of developing a strategic approach to leverage AI effectively.
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