13min chapter

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LinkedIn's Gaming Strategy: Using Games to Foster Connection and Conversation

Naavik Gaming Podcast

CHAPTER

LinkedIn's Gaming Strategy: Fostering Engagement and Community

This chapter explores LinkedIn's innovative gaming initiative and its role in enhancing user interaction and connection. By analyzing user engagement metrics, the hosts reveal significant retention rates and demographic trends, with a focus on fostering organic community dynamics. The discussion includes player-generated content, feedback on communication features, and how these games create unique narratives and profiles of player experiences.

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