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#089 The Longevity MD — Dr Adam Bataineh

Big Picture Medicine

CHAPTER

Is There a Difference Between Early Adopters and Early Activators?

There's criticism in this industry that a lot of these companies are just chasing after they're worried well. And people who you're not going to have that much impact on, whereas the people who would have the most impact, you're not reaching. I think it's across all industries that you go for early adopters and then eventually the majority come that way as well. That's where a lot of user research comes into it.

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