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Following Attention, Not Platforms

The GaryVee Audio Experience

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Navigating the Digital Landscape

This chapter explores the evolution of content creation and audience attention over the past decade, focusing on niche markets like sneaker culture. It emphasizes the importance of adapting to various social media platforms to maximize reach and calls for consumer-centric strategies amidst rapid technological changes. The discussion further addresses the balance between engaging content, traditional media dynamics, and the significance of maintaining integrity in journalism.

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