8min chapter

Sweat Equity by Marketing Examined cover image

Why Your Ads Aren’t Converting (And How to Fix Them)

Sweat Equity by Marketing Examined

CHAPTER

Social Media, License Plates, and Ad Strategy

This chapter explores the use of social media clips for enhancing content visibility while humorously sharing a personal story about the frustrations of obtaining a license plate and unexpected costs. The speakers discuss modern advertising strategies that resonate with younger audiences, highlighting the importance of authenticity and addressing customer objections.

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