The Smart Passive Income Online Business and Blogging Podcast cover image

SPI 811: Cleaning up in a Surprising Niche with Becky Rapinchuk

The Smart Passive Income Online Business and Blogging Podcast

CHAPTER

From Blogging to Brand: The Entrepreneurial Journey

This chapter explores the challenges and evolution of starting an online business rooted in the early days of blogging. The speakers share their experiences transitioning from content creators to product sellers, highlighting the importance of authentic messaging and audience connection. Additionally, they discuss the intricacies of sourcing, logistics, and the impact of market dynamics, particularly during the pandemic.

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