2Bobs—with David C. Baker and Blair Enns cover image

How to Write That Book

2Bobs—with David C. Baker and Blair Enns

CHAPTER

Why You Shouldn't Write a Book Without Case Studies

i think for most topics, especially the topics that our listeners would write on, this is probably vital. Why is that people don't really care that much about case studies? There's been some really interesting research around that. One of the things i love about books is that they take such different formats. Like i printed a prologue in the last one that wasn't really a prologue, and sike, well, who can fire me for that?

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