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4min chapter
Transformation of ad tech and supply in an AI-driven world feat. Microsoft
Media Intelligence
Exploring the Role of AI in Driving Efficiency and Scalability in Advertising Processes
This chapter explores how AI contributes to streamlining advertising processes, from backend tasks to front-end workflows, highlighting the harmony between AI technology and human interaction for more personalized marketing. It also touches upon the partnership between the speakers, discussing plans for improving creative approval and scaling strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode