Uncensored CMO cover image

Managing the worlds largest drinks brands (Guinness, Johnnie Walker, Smirnoff & more) - Ed Pilkington, CMO Diageo NA

Uncensored CMO

CHAPTER

The Importance of Being Conscientious of Your Brand

The unsensored CMO talks about working with celebrities and how they differ to their personas. Who is the most surprisingly nice celebrity that you've met? And who has reinvented himself in a way we can all learn from? John Evans shares his tips on building great brands for your brand or company.

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