
114 - Beats, Marketing, and Chillhop Music — with Bas van Leeuwen
The Futur with Chris Do
From Passion Project to Profitable Business
This chapter explores the transformation of a passion project into a thriving business. It details their early struggles with earnings from YouTube ads and the pivotal moment they launched a 24-7 live music channel, which contributed greatly to their success and led to the creation of their music label.
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