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40. Plastic to Pixels: An Industrial Designer's Journey Into UX Design with Matthew McPhail

Beyond UX Design

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The Importance of Service Design in Product Design

It's interesting you were really starting to kind of notice that lack of service design around these physical products. And I just kept noticing all of these like what I would call digital experiences or potential experiences that were really bugging me. So it was a slow journey, but I got there. Yeah.

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