The Real Reason Your Customers Buy with Bob Moesta
Customer Show
00:00
How to Plan Your Go to Market Strategy Around Your Customers Worldview
Marketing expert says you can now plan your go to market strategy around a customer's worldview, not just the product. Intercom is one company that has thought about what it's like to be a founder and then turned them into kind of what the outcomes you want. And they've actually taken a full transparency approach to it to tell you exactly how they use it because they know that people try to copy it.
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