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Is AI Killing the Job Market? | Search with Candour with Nick LeRoy

Search with Candour - SEO podcast

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Mastering SEO: Communication and Authenticity

This chapter explores the shifting skill sets required for success in the SEO industry, highlighting the critical role of effective communication over traditional technical skills. The speakers discuss the impact of automation and AI on job applications, emphasizing the need for personal connections and authentic engagement to stand out in today's crowded market. They advocate for building a personal brand and networking actively, as genuine interactions and authenticity can significantly influence career advancement.

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