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19min chapter
S1: E24: How To Stand Out In A Crowded Digital Marketplace With Lauren Petrullo From Mongoose Media!
The Side Hustler's Society
Mistakes in Email Marketing
They discuss the mistakes that companies often make in email marketing and provide advice on how to improve it. They emphasize the importance of deliverability and explain that it is a common mistake for brands to not focus on it. They also talk about the impact of being flagged as spam and the advantages of setting up a designated sending domain.
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