The How of Business - How to start, run & grow a small business. cover image

14: Remarkable Customer Service

The How of Business - How to start, run & grow a small business.

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Listening to Staff and Customers for Business Success

The chapter stresses the importance of actively listening to both staff and customers through various channels to identify patterns and themes for making informed business decisions. It highlights the significance of understanding customer tribes, measuring performance, delivering flawlessly, and building long-term relationships to create a positive customer experience and ensure long-term business success.

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