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2min chapter
Alexa is in Millions of Homes and Amazon is Losing Billions
The Journal.
Strategic Insights into Amazon's Echo and Alexa Monetization
This chapter explores the strategic decisions behind Amazon's Echo and Alexa, focusing on their minimal profit sales to boost adoption. Insights reveal Amazon's long-term vision to integrate into consumers' lives before establishing a revenue model.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode