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In Times of Risk
We have like four catagories in terms of like phases and for categories. In times of risk, it's almost like a matrix, right? We go from identified, discover, explore to prebuild. And then what we're doing is we're say, you as the owner, you tell us where you want to de risk next. How do you establish value so that everyone understands what you're bringing to bear? I think there's a trap in which you can easily fall into if you don't engage with your stakeholders properly.