22min chapter

WP Product Talk cover image

The Plugin Directory: What Should Freemium Product Owners Do About WordPress.org?

WP Product Talk

CHAPTER

Navigating SEO Challenges in the WordPress Ecosystem

This chapter addresses the complexities of organic search visibility for a WordPress donation plugin amid evolving algorithms and market competition. It underscores the importance of keyword selection, off-page SEO strategies, and diversifying discovery channels while emphasizing the need for a thoughtful approach to analytics and user feedback. The conversation culminates in practical SEO strategies tailored for product owners, advocating for a balance between perfection and meaningful progress.

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