
#193: David Kolbusz, Chief Creative Officer at Orchard (PART ONE)
Breaking and Entering Advertising Podcast
00:00
Exploring Emotional Depth in Holiday Advertising
This chapter delves into the creative process of Ocean Spray's advertising campaign, focusing on how it captures the humor and awkwardness of holiday gatherings. It emphasizes the significance of emotional resonance and creativity in connecting with audiences.
Transcript
Play full episode