6min chapter

The Best One Yet cover image

🩲 “Kim’s gravitational force” — Skims WNBA win. Made In China’s 100% tariff. Pizza Hut’s burger strategy.

The Best One Yet

CHAPTER

Learning from Mistakes: Pizza Hut's Burger Launch

Exploring the lessons learned from McDonald's failed McPizza launch 30 years ago, this chapter details Pizza Hut's strategic approach to launching a burger inspired by their past mistakes. The episode delves into the importance of differentiation, manufacturing cost dynamics in China, and the impact of learning from previous product development failures.

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