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#23 Ways to reduce SaaS customer churn | Baird Hall - Co-founder at Churnkey

Bootstrapped Stories

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Let Them Go, or Let's Tag Them?

There's always a cohort of customers, you naw, thety're cancelling, that just want to get out, and they don't want talk to you. So it's another thing about turnkey, and something of strategy that we've used as we tag those customers, let them go. Let em go. And those people go back into a reactivation campaign. Ah, but you add stepiny. That's the tricky part about churn and your cancellation flow, is that every customer that goes through is going to be in a little bit of a different situation. We can't push them too far, or we're going to be to end up with a bad relationship, which

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