
Quibi Bites the Dust with Connor Ratliff & Matt Bellassai | 1
The Big Flop
The Concept and Naming Process of Quibi
This chapter delves into the concept behind Quibi, a short-form video streaming platform, comparing it to a pizza restaurant that serves half-slices. The speakers discuss the history of streaming platforms and the challenges of naming a new platform, mentioning Jeffrey Katzenberg and his contributions to Disney and DreamWorks Animation. They also propose alternative names for new platforms and share funny anecdotes about Katzenberg.
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