This chapter delves into the influence of content creators in the crowded podcasting market, highlighting challenges faced by new podcasters in attracting listeners. It features a humorous anecdote about a unique interview tactic and discusses the growth in podcast engagement, emphasizing the need for expanded content avenues like video to reach broader audiences.
Stock prices are up, but consumers are squeezed. This puts advertisers in an unusual spot. Ricky Mulvey, Dylan Lewis, and Mary Long are live at Podcast Movement and they discuss:
- The macro landscape for advertisers.
- Podcasting’s shift to video.
- The real value of your time to marketers.
Companies discussed: TTD, PUBM, SPOT
Note: No show tomorrow, we’re back on Thursday, August 22.
Host: Ricky Mulvey
Guests: Dylan Lewis, Mary Long
Engineer: Dan Boyd
Learn more about your ad choices. Visit megaphone.fm/adchoices