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Mattel’s Filmmaking Strategy
Motley Fool Money
The Impact of AI on the Entertainment Industry
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Mary Long: It seems like this IP strategy is based on Hollywood executives, almost looking for a copy and paste formula. She says the best results are the ones that diverge more wildly from what you'd expect. "I'm with you on the skepticism about UNO, but I'm also ready to be proven wrong," she says.
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