Marketing Agency Show cover image

How to Balance Agency Marketing and Client Needs

Marketing Agency Show

CHAPTER

Maximizing Efficiency in Marketing, Sales, and Product Development

This chapter discusses strategies for maximizing efficiency in marketing, sales, and product development, including understanding customer needs, using regular product development cycles, and running ads to gauge customer interest. It also explores the role of automation and technology, such as generative AI and augmented reality, in agency management.

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