Elevate Your LinkedIn Game with Ben Wise EP16
Philly Tech Connect by Philadelphia Tech Entrepreneurs
Building Trust and Credibility on LinkedIn
The chapter explains the significance of trust and credibility on LinkedIn by creating valuable and authentic content aligned with one's desired persona. It discusses the balance between educational and sales-oriented content, emphasizing the need to focus on genuine interest rather than overt sales pitches. The conversation also explores metrics, content optimization strategies, and common mistakes to avoid when trying to generate leads on LinkedIn.
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