Organic Audience Growth is Getting Harder -- Here's What's Working Now
Newsletter Operator
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Evolving Podcast Identity
This chapter explores the rebranding of a podcast to better align with its focus on audience-first businesses, moving beyond a narrow newsletter-centric identity. The speakers engage in a creative brainstorming session to develop a name that resonates with a broader audience and reflects the podcast's evolving mission. Additionally, they highlight the significance of terminology in shaping perceptions and fostering community among listeners.
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