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How We DOUBLED Trial Conversions with This Simple Paywall A/B Test (14-Day Case Study)

App Marketing by App Masters

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Positive Trends in User Engagement and Retention Post Paywall A/B Test

This chapter discusses the successful outcomes of a recent paywall A/B test, showcasing significant increases in user engagement and retention metrics. It also highlights the importance of user insights gathered from reviews, which have informed enhancements in app feature presentations to better meet user needs.

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