Ignore sunk costs
Akimbo: A Podcast from Seth Godin
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Service Industry - What to Do With Negative Reviews
If you're in the service is industry, reviews probably aren't going to help you that much. Don't sweat the tiny details. Ignore the trolls. Shun the non believers. But for the believers who are raising their hand and giving you feedback, yes, acknowledge it,. b own it, and then s figure out a plan forward. A saved customer can become your absolutely biggest fan.
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