2min chapter

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

356: Cleary: Transitioning from Custom-Services to SaaS Product Success - with Thomas Kunjappu

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

CHAPTER

How Long Did It Take to Get to Customer Number 10?

In early 2019, we ended up closing a couple of customers pretty quickly through the referral network. So that's when in 2019, we raised a small round, a few million, which got us the ability to start hiring out a broader engineering team. That's really like what we focus our efforts on. From there, because we're dealing with more enterprise sales cycles, multi-stakeholder environments in terms of those sales process, it was a good year, year and a half for us to get to those first 10 customers.

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