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Akimbo: A Podcast from Seth Godin
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The 800 Number and the Internet
Bob Greene: The rise of the phone number led to companies like 1-800-Flowers and Amazon. He says people were trained to believe that they could call an 800 number and a human would answer, listen to them or do business with them. Greene: If it hadn't been for the 800 number, there would be no Amazon.
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