JF 3962: Luxury Self-Storage, Flex Space Demand, and Building a Brand with Marc Kuhn
The Best Ever CRE Show
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Navigating the Luxury Storage Market
This chapter explores the complexities of the luxury storage market, focusing on aligning asset acquisition strategies with client needs through a data-driven approach. It discusses the increasing demand for self-storage and flex space, shaped by economic factors such as high interest rates and a growing renter population. The speakers highlight the importance of feasibility studies, demographic insights, and proactive financial management in successful luxury storage operations.
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