Happy New Year friends! I wanted to kick off 2025 with a special episode of the podcast to share what I learned from having two down revenue years (125k down from 2022-2023) to having the best revenue year yet in 2024!
This episode is broken down into 2 main parts:
- What caused my business to have two down revenue years
- How I rebounded to having the best year yet in 2024
As I and many other entrepreneurs have learned, business is not always up and to the right. There are hard months, quarters and even years. But there are a handful of things you can do in any situation to keep things going and growing.
In this one, I’m sharing:
- What led to my business going 125k down in 2 years
- What I did at my lowest point to keep going
- The beautiful aspect of compounding recurring revenue
- How meeting members of my community in person changed everything
- A look at my actual revenue growth chart (and when things turned around)
And much more.
I hope what I learned through my business rebound helps you whether you’re in that season now or if you eventually hit a rough patch.
In short, here’s the checklist from my business rebound:
- Didn’t stop
- Committed to WDP being the main thing
- Used courses at a lead in to Pro
- Met members in person at WCUS
- Doubled down on marketing Pro (in podcast, socials, YT, etc)
- Did some lives on YT
- Consistently shared member wins on socials and newsletter
- Started bringing more members on the podcast
- Worked on better retention for members
- Let go of my “course creator” identity
Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/360
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