Intro

In this episode, Leigh Silkunas, Founder and CEO of 1AX Consulting, breaks down what it means for hotels to be culturally relevant—and why it’s easier (and more powerful) than you think. From tapping into real-time trends to leveraging cultural moments like Taylor Swift’s record-breaking tour or the rise of ‘set jetting,’ Leigh shares how hotels can stay top-of-mind by aligning with what’s happening in the world. 

A few more resources:

• If you're new to Hospitality Daily, start here.
• You can send me a message here with questions, comments, or guest suggestions
• If you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.
• Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.
• If you want to advertise on Hospitality Daily, here are the ways we can work together.

If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!

Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands