Episode 9: How your GTM motion impacts marketing strategy
The Pocus Unlocking Revenue Podcast
Marketing Strategies for Different Go-to-Market Motions
This chapter explores how the go-to-market motion of a company influences its marketing strategy. It discusses the different go-to-market motions and their impact on marketing teams and operations. The chapter also highlights the importance of prioritization and adaptability when transitioning between different business models.
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