7min chapter

Marketing Against The Grain cover image

Top 5 Marketing Tactics To 10X Startup Growth In 2024

Marketing Against The Grain

CHAPTER

Strategic Marketing for Startups

This chapter focuses on high impact marketing strategies for startups, particularly in new channels, highlighting the importance of innovative approaches to content localization and growth metrics. Through a case study of a Brazilian company targeting logistics managers, the discussion addresses the balance between predictable growth and the necessity for creative, differentiated strategies.

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