The Importance of Customer Insight and Holistic Measurement in B2B Marketing

On today's episode, Chris Walker joins Erik to share a recent update he's made to his narrative, POVs, and messaging at Passetto, which has resulted in generating more pipeline and revenue in the month of October alone than all of 2024 combined up to that point.

Listen to this episode to learn how to turn what you say (your message) into 10x growth.

—

Hatch is a video-first content agency that create video podcasts, video series, and short-form video content for B2B companies who want to run an efficient content engine, and be seen as the #1 choice to future buyers.

To learn more, go to hatch.fm.