The Importance of Creating a Personal Brand

Public speaking is an amazing way to make new connections, build my email list and connect with people who are going to hire me for other speaking or for consulting. I think it should be a big part of almost any executive's world these days unless you have paralyzing fear. It worked that way for me too. I never had a plan to be a speaker. That was not my objective. As my personal brand took off and my reputation took off, it was the blog and then really when I started writing the books that I was starting to get invited a lot more. If you're authoritative in that topic enough to be able to write a book, like on modern wellness like we were talking