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314: Collaborating Our Way to a Higher Close Rate with Tom Williams

The Predictable Revenue Podcast

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Navigating Risks and Challenges in Implementing Mutual Action Plans for a Sales Pipeline

Exploring the challenges and risks of integrating mutual action plans into the sales pipeline, emphasizing the importance of maintaining a balance to prevent overwhelming sales reps and avoid appearing presumptive to customers. The chapter underscores the primary goal of solving customer issues and fostering relationships amid structured planning.

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